A consumer's guide to the polls.

Science, technology, and life.
Oct. 28 2004 5:31 PM

A Consumer's Guide to the Polls

Read the ingredients before you buy.

(Continued from Page 5)

May weight your vote differently depending on your: Race, sex, age, education, region.

Adjusts results to fit expected party shares of electorate:No.

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Democracy Corps (Greenberg Quinlan Rosner)

Publishes entire questionnaire with results: Yes.

Where: Here. Click to read any survey.

Screens people out based on past failure to vote: Yes.

Likely voter test: If you were old enough to vote in 2000, you must have voted in 2000 or 2002, be registered, and say you will probably vote in 2004. Exceptions: If you were too young in 2000, or if you were unregistered in 2000 or 2002 but have registered since then, you can still be counted as a likely voter as long as you say you will probably vote.

Raises these questions before asking whom you'd vote for: Right/wrong track, Bush job approval.

Presses undecideds to pick a candidate: Yes.

Average boost from pressing, last three samples:Bush +1.33, Kerry +1.67.

Disclosure of boost factor: Published.

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