Why is David Ortiz shilling for vitaminwater?

Why is David Ortiz shilling for vitaminwater?

Advertising deconstructed.
June 11 2007 10:11 AM

Vitaminwater, Everywhere

Why is David Ortiz shilling for the frou-frou beverage?

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Separately, I'd like to ask Ad Report Card readers for a favor. To help out with a new feature we're planning for Slate V (Slate's new online video magazine), please tell me your favorite television commercials of all time. You can e-mail your submissions to adreportcard@slate.com.

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