Beautiful Decay in Italy's Lost City of Toys

Atlas Obscura
Your Guide to the World's Hidden Wonders
Dec. 4 2013 10:28 AM

Nature's Revenge: The Story of Consonno, Italy's Unfinished City of Toys

Atlas Obscura on Slate is a blog about the world's hidden wonders. Like us on Facebook, Tumblr, or follow us on Twitter @atlasobscura.

Until 1962, Consonno was a small medieval town with an economy based on harvesting chestnuts and celery. It population never exceeded 300, and, though just an hour from Milan, its location in the hills of Brianza was remote, secluded, and peaceful.

Then came Mario Bagno. The count and entrepreneur saw Consonno and had a vision: City of Toys. The glitzy resort town he had in mind would be a Las Vegas-style ode to wealth and hedonism, with casinos, bars, clubs, shopping arcades, and hotels.

Advertisement

Bagno handed over 22.5 million lire and Consonno was his. The first indication many of its residents received about the impending development was the sound of a bulldozer making its way toward their homes.

Bagno razed every building but the church, its graveyard, and its chaplain's house. He shifted the hills around to improve the view, dynamiting rock and building new peaks. The topographical alterations caused two landslides in 1966 and 1967, but construction work continued.

A man of mercurial moods, Bagno frequently changed his mind on how he wanted the City of Toys to look. His commercial gallery, topped with a minaret, resembled a mosque. It sat alongside a Chinese pagoda and a medieval castle. Occasionally Bagno would erect a building and then demolish it, his tastes having shifted during its construction.

1386164194

Photo: Luca Serazzi

The new Consonno enjoyed a brief heyday during the late '60s and early '70s, but it was not yet finished. Bagno envisioned a zoo, a racecourse, basketball courts, and mini golf. The additions never arrived -- a landslide in 1976 buried Consonno's access road, severing supply lines and prohibiting visitors.

The half-finished City of Toys has been a ghost town ever since. Bagno did make one last attempt to revive Consonno -- in the 1980s he tried to convert it into an aged care facility. Construction began, but faltered, and when Bagno died in 1995, the idea was abandoned for good.

Consonno is officially a trespass-free zone following a 2007 rave that left its buildings damaged, trashed, and covered in graffiti.

Abandoned buildings where dreams were dashed:

TODAY IN SLATE

The World

The Budget Disaster that Sabotaged the WHO’s Response to Ebola

Can Democratic Sen. Mary Landrieu Pull Off One More Louisiana Miracle?

PowerPoint Is the Worst, and Now It’s the Latest Way to Hack Into Your Computer

Everything You Should Know About Today’s Eclipse

Fascinating Maps Based on Reddit, Craigslist, and OkCupid Data

Education

Welcome to 13th Grade!

Some high schools are offering a fifth year. That’s a great idea.

Culturebox

The Actual World

“Mount Thoreau” and the naming of things in the wilderness.

Want Kids to Delay Sex? Let Planned Parenthood Teach Them Sex Ed.

How Movies Like Contagion and Outbreak Distort Our Response to Real Epidemics

  News & Politics
The World
Oct. 23 2014 1:51 PM Is This the ISIS Backlash We've Been Waiting For?
  Business
Moneybox
Oct. 23 2014 11:51 AM It Seems No One Is Rich or Happy: I Looked
  Life
Atlas Obscura
Oct. 23 2014 1:34 PM Leave Me Be Beneath a Tree: Trunyan Cemetery in Bali
  Double X
The XX Factor
Oct. 23 2014 11:33 AM Watch Little Princesses Curse for the Feminist Cause
  Slate Plus
Working
Oct. 23 2014 11:28 AM Slate’s Working Podcast: Episode 2 Transcript Read what David Plotz asked Dr. Meri Kolbrener about her workday.
  Arts
Culturebox
Oct. 23 2014 1:46 PM The Real Secret of Serial Has Sarah Koenig made up her mind yet? 
  Technology
Technology
Oct. 23 2014 11:45 AM The United States of Reddit  How social media is redrawing our borders. 
  Health & Science
Bad Astronomy
Oct. 23 2014 7:30 AM Our Solar System and Galaxy … Seen by an Astronaut
  Sports
Sports Nut
Oct. 20 2014 5:09 PM Keepaway, on Three. Ready—Break! On his record-breaking touchdown pass, Peyton Manning couldn’t even leave the celebration to chance.