Obama, Embarrassed

A mostly political Weblog.
June 9 2008 9:13 PM

Venti Snooty Latte

Will you be a Starbucks Snob?

(Continued from Page 73)

Friday, March 7, 2008

3:35 A.M.-- The Trouble with Dials: Despite lots of dismissive punditry--It's a cliche! Badly executed! And look at Obama's swift response!--Hillary's "3 AM" ad appears to have worked. Intriguingly, the ad also worked despite performing poorly in the MediaCurves.com sample of 554 Democrats hooked up to reaction meters  (on which they registered their agreement or disagreement).

Which seems to demonstrate a problem I've always had with Frank Luntz-style "dial" groups: The meters measure the voter's visceral reaction to whatever the candidate is saying. If the voter hates abortion, and Candidate A attacks abortion, the meter goes up. If the voter is pro-choice, the meter goes down. What the meter doesn't capture is actual rumination--even fleeting doubts or flashes of confidence. The reaction loop's too short for that. So if something Candidate B says, in the course of defending a right to abortion, actually makes a pro-life voter think twice about the issue, that will happen later, after the meter has moved on (and probably after the meters are locked up and everyone's gone home). Indeed, the voter's immediate reaction to a candidate who prompts reconsideration of a long-held position may be more negative than usual, reflecting the voter's annoyance at being challenged and forced to think. ....

In short, the meters are good at measuring effective pandering, not at measuring effective persuasion. And sometimes candidates do persuade! ... In the case of the "3 A.M." ad, the MediaCurves "undecided" voters were viscerally turned off when they learned it was an ad for Hillary. Their dial-graphs plummet downwards. But a lot of "undecideds" seem to have been affected, non-viscerally, in a different way later. .... 4:37 P.M. link

___________________________

Advertisement

Thursday, March 6, 2008

Obama tried pandering to Latinos in California. It didn't work. He lost. He tried pandering to Latinos in Texas. It didn't work. He lost. He tried pandering on NAFTA in Ohio. It didn't work. He lost. Maybe he should try, you know, not pandering! That would fit better with his claim to practice "a new kind of politics and a new kind of leadership,"  no? ... Update: Going negative, as recommended by Dick Morris, does not fit well with that claim--it seems like the sort of campaign mistake that might actually cost Obama a large chunk of support when he's mathematically almost home. Halperin's brief on this subject is persuasive. ... There must be other ways for Obama to "start acting like he has a pair." Like by dramatically not pandering! ... 2:57 P.M.

___________________________

Pols In Treatment: If Hillary's a "Rorschach test"--as she said in 1993-- isn't that the problem? [Unexpectedly NSFW] ... Psychologist Ellen Ladowsky also claims Obama's trying to recapture his childhood! Not that there's anything wrong with it. ... 2:17 P.M.

____________________________

Wednesday, March 5, 2008

TODAY IN SLATE

Politics

The Irritating Confidante

John Dickerson on Ben Bradlee’s fascinating relationship with John F. Kennedy.

My Father Invented Social Networking at a Girls’ Reform School in the 1930s

Renée Zellweger’s New Face Is Too Real

Sleater-Kinney Was Once America’s Best Rock Band

Can it be again?

The All The President’s Men Scene That Captured Ben Bradlee

Medical Examiner

Is It Better to Be a Hero Like Batman?

Or an altruist like Bruce Wayne?

Technology

Driving in Circles

The autonomous Google car may never actually happen.

The World’s Human Rights Violators Are Signatories to the World’s Human Rights Treaties

How Punctual Are Germans?

  News & Politics
Politics
Oct. 22 2014 12:44 AM We Need More Ben Bradlees His relationship with John F. Kennedy shows what’s missing from today’s Washington journalism.
  Business
Moneybox
Oct. 21 2014 5:57 PM Soda and Fries Have Lost Their Charm for Both Consumers and Investors
  Life
Outward
Oct. 22 2014 9:00 AM Wailing Against the Pansies: Homophobia in Whiplash
  Double X
The XX Factor
Oct. 21 2014 3:03 PM Renée Zellweger’s New Face Is Too Real
  Slate Plus
Working
Oct. 22 2014 6:00 AM Why It’s OK to Ask People What They Do David Plotz talks to two junior staffers about the lessons of Working.
  Arts
Brow Beat
Oct. 22 2014 9:19 AM Nine Actors Remember Their Famous Horror-Movie Deaths
  Technology
Future Tense
Oct. 22 2014 8:43 AM Thunderstruck: Rock Out With Mother Nature’s Evil Side
  Health & Science
Bad Astronomy
Oct. 22 2014 7:30 AM An Illusion That Makes Me Happy and Sad
  Sports
Sports Nut
Oct. 20 2014 5:09 PM Keepaway, on Three. Ready—Break! On his record-breaking touchdown pass, Peyton Manning couldn’t even leave the celebration to chance.