Advertise on Slate, the Magazine for Digital Thought Leaders

Advertise on Slate.
Dec. 8 2011 12:38 PM

Advertise on Slate

The magazine for digital thought leaders.


Slate has the smartest conversation on the Web about everything readers care about—news, politics, business, technology, and culture. Slate’s deeply original thinking about issues, events, and ideas inspires a passionate following among your best customers: thought leaders in business, government, media, and the arts.

Slate’s intelligence, wit, and creative use of the medium create maximum engagement with our audience of New Influentials, 6.8 million top decision makers and cultural tastemakers who have grown up with the Web, technology, and social media.

Famed as the most-influential pioneer of Internet journalism, Slate continues to garner awards, including the National Magazine Award for General Excellence in 2011, along with finalist honors for video, podcast and mobile content. That translates into greater engagement for blue-chip advertisers in b2b, technology, automotive, and entertainment.


Winner, National Magazine Awards, General Excellence, Digital Media, News and Opinion, 2011


MIN Best of the Web Award for Overall Digital Excellence, 2011


Missouri School of Journalism Honor Medal for Distinguished Service in Journalism, 2009


Winner, Media Vanguard Awards, Best Podcast Series, Slate Gabfests, 2011

The New Influential Audience

Slate has stronger thought-leader demographics than the New York Times and Wall Street Journal, and Slate readers are far more engaged and active in social media. Your ad dollar goes further on Slate, where readers are more likely to be business decision makers—and to “like” your brand.


Ad Solutions

Slate’s creative thinking for advertisers drives breakthough, “first-ever” programs that deliver more engagement and action for your message. And Slate’s unmatched suite of podcasts, video, and mobile apps provide powerful platforms to reach the busiest, on-the-go decision makers.

Examples of unique Slate programs:

Conversations: The Slate Group’s editor-in-chief Jacob Weisberg interviews business and opinion leaders.

For more information on Slate, contact Matt Turck at or your local Slate representative listed below.

New York

Michael Krebs:

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Stacey Rabin:

Ann-Marie Taylor:



The Democrats’ War at Home

How can the president’s party defend itself from the president’s foreign policy blunders?

Congress’ Public Shaming of the Secret Service Was Political Grandstanding at Its Best

Michigan’s Tradition of Football “Toughness” Needs to Go—Starting With Coach Hoke

A Plentiful, Renewable Resource That America Keeps Overlooking

Animal manure.

Windows 8 Was So Bad That Microsoft Will Skip Straight to Windows 10


Cringing. Ducking. Mumbling.

How GOP candidates react whenever someone brings up reproductive rights or gay marriage.

Building a Better Workplace

You Deserve a Pre-cation

The smartest job perk you’ve never heard of.

Hasbro Is Cracking Down on Scrabble Players Who Turn Its Official Word List Into Popular Apps

Florida State’s New President Is Underqualified and Mistrusted. He Just Might Save the University.

  News & Politics
Sept. 30 2014 9:33 PM Political Theater With a Purpose Darrell Issa’s public shaming of the head of the Secret Service was congressional grandstanding at its best.
Sept. 30 2014 7:02 PM At Long Last, eBay Sets PayPal Free
Sept. 30 2014 7:35 PM Who Owns Scrabble’s Word List? Hasbro says the list of playable words belongs to the company. Players beg to differ.
  Double X
The XX Factor
Sept. 30 2014 12:34 PM Parents, Get Your Teenage Daughters the IUD
  Slate Plus
Behind the Scenes
Sept. 30 2014 3:21 PM Meet Jordan Weissmann Five questions with Slate’s senior business and economics correspondent.
Brow Beat
Sept. 30 2014 8:54 PM Bette Davis Talks Gender Roles in a Delightful, Animated Interview From 1963
Future Tense
Sept. 30 2014 7:00 PM There’s Going to Be a Live-Action Tetris Movie for Some Reason
  Health & Science
Bad Astronomy
Oct. 1 2014 7:30 AM Say Hello to Our Quasi-Moon, 2014 OL339
Sports Nut
Sept. 30 2014 5:54 PM Goodbye, Tough Guy It’s time for Michigan to fire its toughness-obsessed coach, Brady Hoke.