On Twitter, TV Follows You
How social media has become a new credible research medium and programming tool for television.
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Listen to Episode 255 of Slate’s The Gist:
Today on The Gist, Jared Feldman from Canvs explains how social media is supplanting the old-fashioned focus group for media buyers and TV shows. For the Spiel, how American elections could benefit from candidates with less information.
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