HOME /  Damned Spot :  Political ads dissected and explained.

Barack Declares!

Is it the first campaign ad of 2008?

Posted Wednesday, Dec. 13, 2006, at 2:24 PM

Talk about political honeymoons. When Illinois Sen. Barack Obama traveled to New Hampshire over the weekend for a book signing and speech, the Democrats went wild. Then on Monday, Obama appeared on Monday Night Football in a short, prerecorded spot that, even if it isn't an ad, might as well be. So the "Damned Spot" crew decided to dissect the importance and hidden meaning of the undeclared presidential candidate's undeclared commercial.

Click the video player to launch Slate's remix of the ad.

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John Dickerson is Slate's chief political correspondent and author of On Her Trail. He can be reached at slatepolitics@gmail.com. Read his series on the presidency and his series on risk. Follow him on Twitter.

Jim Festante is an actor and writer in Los Angeles. He's written and hosted video game segments for Slate V and Revision3's The Game Show (www.revision3.com/thegameshow).