Last week, photos started circulating of Nicole Austin—aka Coco, aka wife of rapper Ice-T—displaying haunches that make Kim Kardashian's derrière look positively demur. If buttock implants get any larger, will plastic-surgery devotees have to budget for a retinue to hold up their backsides?

Coco aside, other evidence indicates that the pendulum may be swinging back to the small-if-perky behind. According to a recent survey, women asked what they'd want if they could have any beauty treatment were three times more likely to choose vaginal lip trimming over buttock implants and 50 times more likely to prefer the permanent removal of body hair.

Earlier this year, inventor Eric R. First received a patent for applying Botox to the buttocks. The patent is licensed to breast-implant powerhouse Allergan (which once sponsored a talk I gave). While the company has thus far made no announcements about an impending product launch, the marketing potential speaks for itself. Can Buttox parties be far behind?