Emily's List Sets Out To Reclaim the Mama Grizzly Label

Emily's List Sets Out To Reclaim the Mama Grizzly Label

Emily's List Sets Out To Reclaim the Mama Grizzly Label

The XX Factor
What Women Really Think
Aug. 17 2010 1:41 PM

Emily's List Sets Out To Reclaim the Mama Grizzly Label

There's no escaping the grizzly bear metaphor this election-it's attacking us from all sides (oof, couldn't stop myself). Pro-choice group Emily's List today launched a Web site, Sarah Doesn't Speak for Me , intended to counter Sarah Palin's election-season message that she's representing America's tough-gal everymoms. In addition to a cheat sheet on the (non-woman-friendly) policy views of the female candidates Palin's endorsed , the group's produced a video of liberal working moms proclaiming their values and their Mama Grizzly-ness-dressed in bear costumes. The results are rather absurd-a meta dig at Palin's absurdism, or just unfortunate production values? Judge for yourself below.

Noreen Malone is a senior editor at New York magazine.