Revenge of the Angry Mom, Super PAC Edition

Weigel
Reporting on Politics and Policy.
July 24 2012 10:53 AM

Revenge of the Angry Mom, Super PAC Edition

The last-minute "angry sufferer" negative ad is a desparate-campaign classic -- a Waldorf salad, an Old Fashioned cocktail. In 2005, as he was losing to Tim Kaine, Virginia gubernatorial candidate Jerry Kilgore deployed the tactic.

David Weigel David Weigel

David Weigel is a reporter for Bloomberg Politics

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In the pre-Super PAC era, though, an ad like that usually came from a rival campaign. In 2012, the Texas Conservatives Fund -- a Super PAC created to aid Texas Lt. Gov. David Dewhurst in his Senate bid -- has taken on the role of attacking Ted Cruz for taking on a client (in the commercial-coverage phase of the trials) who paid bribes to get children into his mental hospitals.

My question: Why did this take so long? Sandy Fonzo's anger at this decision was a national story, played on Good Morning America and CNN.

That's rich material, but voters are only getting it spoon-fed one week before polls close, after days of early voting, after countless hours of Cruz writing a public autobiography as the Last True Defender of the Constitution.

David Weigel is a reporter for Bloomberg Politics

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