Pawlenty Comes Alive

Pawlenty Comes Alive

Weigel
Reporting on Politics and Policy.
June 22 2011 1:32 PM

Pawlenty Comes Alive

The former governor of Minnesota becomes the first Republican 2012er to go on the air in Iowa -- a $50,000 buy through July 3.

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Calm, lots of arguments, no flash. Compare it to Mitt Romney's first Iowa ad, which made him the first 2008er on air in the state.

I'd forgotten how Romney used to own the "In a world... where candidates shake hands" style of hard sell.

David Weigel is a reporter for Bloomberg Politics

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