Verizon Wants To Record You For Targeted Advertising
|
Posted Wednesday, Dec. 5, 2012, at 1:30 PM
Talk about interactive TV.
Verizon not only wants to provide your cable television service, but also stick around and observe everything you do while watching TV.
The company filed a patent for a set-top box that uses "a depth sensor, an image sensor, an audio sensor, and a thermal sensor" to record what you're doing so it can target you with specific advertising. As an example, Verizon notes the DVR box would send an ad for marriage counseling to an arguing couple, or ads for a romantic getaway or a commercial for contraceptives to a couple cuddling up.
And we all thought Google ad targeting crossed the line.
Oxford Town, Red Hook, and Every Other Place Bob Dylan’s Ever Sung About, Mapped
This Is a Blog Post. It Is Not a “Blog.”
Teenagers Hate Facebook, but They're Not Logging Off