P. Diddy is trending on news that he used homophobic and racial slurs during an outburst at an Atlanta nightclub.
TMZ says Diddy, attending a BET Hip-Hop Awards weekend after-party, was enraged over someone in the audience drinking Grey Goose instead of Ciroc, Diddy's endorsed brand of vodka.
The hip-hop mogul threw ice and berated the club-goer until rapper T.I., who is fresh out of jail and still on probation, pleaded with Diddy to quash the blowup and let the man drink what he wanted.
Diddy took to Twitter to express his regret over the incident by saying, "I have backslid and regressed. Forgive me for my ignorance.”