Trailhead

Obama Camp Is Aware of All Internet Traditions

Farhad Manjoo has a great piece up about the Obama campaign’s text-messaging superiority. But the campaign’s technological dominance extends to all corners of the Internet, as evidenced by this new video:

It’s a prime example of the Internet gap in 2008. Obama’s people understand the Web—what works, what doesn’t, and what’s funny about it. They realize that  you can take a popular YouTube clip (and a great moment of FAIL ), add some silly Photoshopping, and make a better ad than a snoozy Fred Thompson pep talk . Now if only they’d BarackRoll McCain .