New Ads Bring Gay to Sochi (Whether They Like It or Not)

Expanding the LGBTQ Conversation
Feb. 6 2014 4:00 PM

Bringing Gay to the Games

gaymountain
Watch out! We hear there are bears on Gay Mountain ...

Still from "Gay Mountain."

As part of the build-up to the Winter Olympics Opening Ceremony in Sochi on Friday evening, the effort to keep the media focused on Russia's heinous anti-LGBTQ law (and the vigilante violence it has facilitated) has intensified as well. While it's important to take the terror going on in Russia seriously, as Outward's Mark Joseph Stern did in this recent post, sometimes a little of Dolly Parton's "laughter through tears" is in order—which is pretty much what these two viral Sochi-mocking videos provide. 

The first, from The Canadian Institute of Diversity and Inclusion, demonstates the, um, masculine sensuality of one of the Winter Games' most terrifying sports

Advertisement

Britain's Channel 4 created the second one, which we can only hope is a sampling of the Opening Ceremony's design scheme:  

J. Bryan Lowder is a Slate assistant editor. He writes and edits for Outward, Slate’s LGBTQ section, and for the culture section.

TODAY IN SLATE

Politics

Meet the New Bosses

How the Republicans would run the Senate.

The Government Is Giving Millions of Dollars in Electric-Car Subsidies to the Wrong Drivers

Scotland Is Just the Beginning. Expect More Political Earthquakes in Europe.

Cheez-Its. Ritz. Triscuits.

Why all cracker names sound alike.

Friends Was the Last Purely Pleasurable Sitcom

The Eye

This Whimsical Driverless Car Imagines Transportation in 2059

Medical Examiner

Did America Get Fat by Drinking Diet Soda?  

A high-profile study points the finger at artificial sweeteners.

The Afghan Town With a Legitimately Good Tourism Pitch

A Futurama Writer on How the Vietnam War Shaped the Series

  News & Politics
Photography
Sept. 21 2014 11:34 PM People’s Climate March in Photos Hundreds of thousands of marchers took to the streets of NYC in the largest climate rally in history.
  Business
Business Insider
Sept. 20 2014 6:30 AM The Man Making Bill Gates Richer
  Life
Quora
Sept. 20 2014 7:27 AM How Do Plants Grow Aboard the International Space Station?
  Double X
The XX Factor
Sept. 19 2014 4:58 PM Steubenville Gets the Lifetime Treatment (And a Cheerleader Erupts Into Flames)
  Slate Plus
Tv Club
Sept. 21 2014 1:15 PM The Slate Doctor Who Podcast: Episode 5  A spoiler-filled discussion of "Time Heist."
  Arts
Brow Beat
Sept. 21 2014 2:00 PM Colin Farrell Will Star in True Detective’s Second Season
  Technology
Future Tense
Sept. 19 2014 6:31 PM The One Big Problem With the Enormous New iPhone
  Health & Science
Bad Astronomy
Sept. 21 2014 8:00 AM An Astronaut’s Guided Video Tour of Earth
  Sports
Sports Nut
Sept. 18 2014 11:42 AM Grandmaster Clash One of the most amazing feats in chess history just happened, and no one noticed.