Normally when you see Kate Upton in an ad you expect to see a kind of basic "sex sells" marketing. But in this case the people behind Hot Pockets seem to be going for something else. What starts as an Upton ad quickly becomes a Snoop Dogg* enterprise with a heavy focus on his baking skills. The moral? Eat these snacks when you're high.
I'll admit that I've never tried Hot Pockets in a psychically altered state. They may be more palatable that way. The ad is kind of fantastic, one way or the other.
Correction, Oct. 10, 2013: This post previously misspelled Snoop Dogg's last name.
TODAY IN SLATE
Forget Oculus Rift
This $25 cardboard box turns your phone into an incredibly fun virtual reality experience.
The Congressional Republican Digging Through Scientists’ Grant Proposals
The 2014 Kansas City Royals Show the Value of Building a Mediocre Baseball Team
The GOP Won’t Win Any Black Votes With Its New “Willie Horton” Ad
Whole Foods Is Desperate for Customers to Feel Warm and Fuzzy Again
I’m 25. I Have $250.03.
My doctors want me to freeze my eggs.
Smash and Grab
Will competitive Senate contests in Kansas and South Dakota lead to more late-breaking races in future elections?