A Mysterious New Coffee Shop Called "Dumb Starbucks" Is Baffling LA

Business Insider
Analyzing the top news stories across the web
Feb. 10 2014 11:15 AM

A Mysterious New Coffee Shop Called "Dumb Starbucks" Is Baffling LA

160590589-starbucks-sign-is-pictured-outside-a-branch-of-the
One satirical venti mocha Frappuccino, please.

Photo by CARL COURT/AFP/Getty Images

This post originally appeared in Business Insider.

A parody coffee shop mocking Starbucks opened this weekend in Los Angeles and is quickly becoming a sensation on social media. 

The shop, "Dumb Starbucks," looks nearly identical to the real Starbucks—with the exception of the word dumb being prefixed to the title and menu items. 

Advertisement

A Starbucks spokesman told the Wall Street Journal that the company has nothing to do with the new shop but is looking into it. 

Dumb Starbucks, which is staffed by two baristas, offered free coffee all weekend. Lines extended out the door. 

Amber, one of the baristas, told the Wall Street Journal that the shop's use of the Starbucks logo for marketing purposes is legal because it's a clear parody. Diners took to social media to express their fascination and amusement with the new shop.

Here's the line to get in.

The menu clearly mocks Starbucks.

The cup also looks identical to a Starbucks one.

Dumb Starbucks even offers its own version of the chain's music.

For customers wondering how this is legal, Dumb Starbucks has an FAQ.

Ashley Lutz is a retail writer for Business Insider. Follow her on Twitter.

TODAY IN SLATE

Culturebox

The Ebola Story

How our minds build narratives out of disaster.

The Budget Disaster That Completely Sabotaged the WHO’s Response to Ebola

PowerPoint Is the Worst, and Now It’s the Latest Way to Hack Into Your Computer

The Shooting Tragedies That Forged Canada’s Gun Politics

A Highly Unscientific Ranking of Crazy-Old German Beers

Education

Welcome to 13th Grade!

Some high schools are offering a fifth year. That’s a great idea.

Culturebox

The Actual World

“Mount Thoreau” and the naming of things in the wilderness.

Want Kids to Delay Sex? Let Planned Parenthood Teach Them Sex Ed.

Would You Trust Walmart to Provide Your Health Care? (You Should.)

  News & Politics
Politics
Oct. 22 2014 9:42 PM Landslide Landrieu Can the Louisiana Democrat use the powers of incumbency to save herself one more time?
  Business
Continuously Operating
Oct. 22 2014 2:38 PM Crack Open an Old One A highly unscientific evaluation of Germany’s oldest breweries.
  Life
Gentleman Scholar
Oct. 22 2014 5:54 PM May I Offer to Sharpen My Friends’ Knives? Or would that be rude?
  Double X
The XX Factor
Oct. 22 2014 4:27 PM Three Ways Your Text Messages Change After You Get Married
  Slate Plus
Tv Club
Oct. 22 2014 5:27 PM The Slate Walking Dead Podcast A spoiler-filled discussion of Episodes 1 and 2.
  Arts
Culturebox
Oct. 22 2014 11:54 PM The Actual World “Mount Thoreau” and the naming of things in the wilderness.
  Technology
Future Tense
Oct. 22 2014 5:33 PM One More Reason Not to Use PowerPoint: It’s The Gateway for a Serious Windows Vulnerability
  Health & Science
Wild Things
Oct. 22 2014 2:42 PM Orcas, Via Drone, for the First Time Ever
  Sports
Sports Nut
Oct. 20 2014 5:09 PM Keepaway, on Three. Ready—Break! On his record-breaking touchdown pass, Peyton Manning couldn’t even leave the celebration to chance.