#HowIQuitSpin is University of California Davis Professor Joshua Clover's 200-tweet story of quitting his job at Spin after September 11, 2001.

The Epic 200-Tweet Story #HowIQuitSpin Is a Piece of Pop Culture Art

The Epic 200-Tweet Story #HowIQuitSpin Is a Piece of Pop Culture Art

Brow Beat
Slate's Culture Blog
July 21 2015 3:56 PM

The Epic 200-Tweet Story #HowIQuitSpin Is a Piece of Pop Culture Art

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Spin magazine's September 2001 cover.

Spin magazine

If you've seen #HowIQuitSpin drifting around the Web, perhaps you thought: Quitting spin class doesn't seem that newsworthy, or hard to do. But #HowIQuitSpin is something much more interesting than that. In the wake of the Gawker crack-up that saw editors Max Read and Tommy Craggs resign over a disagreement with the site’s management, we’ve been gifted a gargantuan, baffling, intermittently brilliant tweetstorm that combines pop music criticism and media gossip and Twitter memoir. #HowIQuitSpin is the story, told in more than 200 tweets by U.C. Davis professor and poet Joshua Clover (@bookofriot), of his decision to quit Spin magazine in September 2001.

Then a columnist for Spin, Clover, already feeling emotionally remote from the magazine after executive editor Craig Marks was ousted in 1999, became disillusioned with his work and made a decision: He would quit his job. Why did this need to be tweeted instead of written elsewhere on the Internet? Hard to say. But #HowIQuitSpin is a funny, moving tale that explores the difficulty of leaving a job behind while also, in 140-character bursts, touching on breaking up, New York City, and 9/11.