Brow Beat

You Should Measure Flour With a Digital Scale, Not a Measuring Cup. Here’s Why.

When you’re baking bread or cake or cookies, do you measure out flour using measuring cups? I do. And my colleague Jamelle Bouie assures me that I am dreadfully mistaken as to the acceptability of this method.

Watch Jamelle attempt to convince me that I need to get out a digital scale every time I make brownies and explain—fairly convincingly—why his approach is superior.