Brow Beat

If you are a celebrity intent on making a political endorsement, here’s a tip: When doing so, bring to bear the talents that made you famous in the first place. That way, your endorsement will feel like the natural outgrowth of your creative impulses—plus, your fans will get a kick out of it.

If you’re Lena Dunham, turn your presidential pitch into a jokey story about losing your virginity. And if you’re Joss Whedon, frame your political views in the context of a zombie apocalypse. You can’t go wrong.