Business InsiderSept. 21 2016 5:07 PMThe Demise of Sports Authority Is Great News for Dick’s Sporting GoodsAshley Lutz
Business InsiderJuly 6 2015 1:12 PMLuxury Brands Have a Big Problem—Their Own Outlet StoresAshley Lutz
Business InsiderJune 8 2015 3:56 PMPizza Hut Tried to Rebrand Itself by Marketing to Millennials. Oops.Ashley Lutz
Business InsiderDec. 10 2014 11:34 AMAbercrombie & Fitch’s Problem Is Its Brand, Not Its CEOAshley Lutz and Hayley Peterson
Business InsiderNov. 18 2014 2:25 PMThe Problem With Urban Outfitters: Their Stores Are a MessAshley Lutz
Business InsiderApril 29 2014 7:45 AMFireball Whisky Sales Are Soaring and Threatening Established BrandsAshley Lutz
Business InsiderFeb. 10 2014 11:15 AMA Mysterious New Coffee Shop Called "Dumb Starbucks" Is Baffling LAAshley Lutz
Business InsiderAug. 4 2015 4:37 PMSears Is Losing Its Dominance Over American Retail. Does It Have a Hope of Regaining It?Ashley Lutz
Business InsiderJuly 2 2015 5:04 PMAdidas: Seriously Guys, Golf Is a SportAshley Lutz
Business InsiderMarch 5 2015 4:28 PMKroger Is Coming After Whole Foods in the Fancy Quinoa BusinessAshley Lutz
Business InsiderDec. 3 2014 10:53 AMTaylor Swift Headlined Victoria’s Secret’s Fashion Show. That’s Good for Victoria’s Secret.Ashley Lutz
Business InsiderAug. 27 2014 10:27 AMLevi’s Wants to Make Jeans More Like Yoga PantsAshley Lutz
Business InsiderMarch 5 2014 12:19 PMCalm Down—Chipotle Isn't Actually Going to Stop Serving GuacamoleAshley Lutz
Business InsiderJan. 13 2014 12:46 PMFive Factors That Led to the Decline of LululemonAshley Lutz