Ashley Lutz
Ashley Lutz

Ashley Lutz is a retail writer for Business Insider. Follow her on Twitter.

Business Insider
July 2 2015 5:04 PMAdidas: Seriously Guys, Golf Is a Sport
Business Insider
March 5 2015 4:28 PMKroger Is Coming After Whole Foods in the Fancy Quinoa Business
Business Insider
Dec. 3 2014 10:53 AMTaylor Swift Headlined Victoria’s Secret’s Fashion Show. That’s Good for Victoria’s Secret.
Business Insider
Aug. 27 2014 10:27 AMLevi’s Wants to Make Jeans More Like Yoga Pants
Business Insider
March 5 2014 12:19 PMCalm Down—Chipotle Isn't Actually Going to Stop Serving Guacamole
Business Insider
Jan. 13 2014 12:46 PMFive Factors That Led to the Decline of Lululemon
Business Insider
June 8 2015 3:56 PMPizza Hut Tried to Rebrand Itself by Marketing to Millennials. Oops.
Business Insider
Dec. 10 2014 11:34 AMAbercrombie & Fitch’s Problem Is Its Brand, Not Its CEO
Business Insider
Nov. 18 2014 2:25 PMThe Problem With Urban Outfitters: Their Stores Are a Mess
Business Insider
April 29 2014 7:45 AMFireball Whisky Sales Are Soaring and Threatening Established Brands
Business Insider
Feb. 10 2014 11:15 AMA Mysterious New Coffee Shop Called "Dumb Starbucks" Is Baffling LA