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Being a successful jewelry-maker takes more than just a taste for heavy metal. It takes a keen understanding of the social media landscape, a talent for making your designs go viral, and a substantial dose of business savvy. In this episode of Season 5 of Working, Slate’s Rachel E. Gross talks with Rachel Pfeffer, owner of Rachel Pfeffer Designs in Washington, D.C. and co-owner of the website Stitchtagram.
Pfeffer walks us through the life of one of her projects, and explains what the heck a mandrel is (hint: it’s not a baboon). Then, she explains how she balances her time between growing her Internet presence and actually making things, and how she makes money online. Plus, she gives us the lowdown on that one time her jewelry was seen on a certain Queen B. Yeah, you heard me.
In a Slate Plus extra, Pfeffer talks about coming from a family of jewelry-makers, how she and her father settle their design differences, and why a project is never finished. If you’re a member, enjoy bonus segments and interview transcripts from Working, plus other great podcast exclusives. Start your two-week free trial at slate.com/workingplus.
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Email: working@slate.com
Twitter: @rachelegross
Podcast production by Mickey Capper.
