In Defense of Exit Polls
You just don't know how to use them.
On this scoreboard, Kerry has the larger number in all "trifecta" states (Florida, Ohio, Pennsylvania) decreed by every certified pundit as the key to victory in '04. In the second tier of battleground states Kerry has the better numbers overall. Shortly after these numbers were public, a friend in Dallas called and offered me heavy odds on Kerry. He owes me a hundred bucks. Thanks, Slate.
Martin Plissner is former executive political director of CBS News and the author of The Control Room—How Television Calls the Shots in Presidential Elections.