Can Obama’s Pro-Education Campaign Defeat Romney?

The state of the universe.
Oct. 26 2012 8:08 AM

Why Was “Education” the Answer to Every Debate Question?

Obama’s education campaign puts Romney on the defensive.

President Obama and Mitt Romney participate in the third and final presidential debate in Boca Raton, Florida, on October 22.
During their debates, President Obama and Mitt Romney often shifted the conversation to education policy.

Photo by Jewel Samad/AFP/Getty Images.

In the final moments of the third presidential debate, a somewhat exasperated moderator, Bob Schieffer, tried to regain control of a conversation that had veered wildly off topic. The original question was about China’s currency manipulation, but after some back and forth, Republican nominee Mitt Romney was once again explaining why, despite his love of teachers, he doesn’t think hiring more of them would help the economy.

“I think we all love teachers,” Schieffer interjected.

It wasn’t the only time the candidates strayed from foreign policy—the topic of the debate—to American classrooms. Earlier in the night, President Obama had steered a discussion about America’s role in the world to his education policies, saying “We didn’t have a lot of chance to talk about this in the last debate.”


In fact, both Obama and Romney returned to education again and again in all three debates—often in response to questions that had little to do with the topic. The surge of interest in education in the final weeks of the campaign, including campaign ads that attack Romney’s views on class size and sidetracked answers during debates, follows months in which both candidates mostly ignored the subject. Education’s sudden popularity has to do mainly with Obama, who has pounced on it as a way to draw a contrast between himself and Romney on the most important issue in the campaign—the economy.

Shortly after Romney selected Paul Ryan as a running mate, the Democrats seized on Ryan’s budget proposal, which could lead to cuts in federal funding for schools, and began making a new argument about the Republican platform: Romney sees education as an expense, and Obama sees it as an investment. That’s the message Democrats have been pushing whenever possible. Obama and his surrogates, including former President Bill Clinton, have repeatedly brought up Obama’s support of early childhood programs, funding for K-12 schools, and college affordability.

It’s a concern Obama’s team hopes will resonate with the middle class, young people, and his base. “He’s playing to a historical strength of Democrats,” said Andra Gillespie, a professor of political science at Emory University who has also worked as a pollster and political consultant. “What better time to talk about education issues than when people are back in school … or sending a child to college?”

Obama and Romney don’t actually disagree as much about education as they do about some other issues, such as tax policy. Romney has praised U.S. Secretary of Education Arne Duncan, raising speculation that he might even appoint him to his Cabinet if elected. Both candidates support charter schools and pay-for-performance for teachers. When Romney put out his white paper on education policies in May, it drew little criticism from Democrats. The Obama campaign has essentially ignored Romney’s signature K-12 proposal, which could create a nationwide voucher system for low-income and special-needs students.

When it comes to education, the main difference between the two presidential candidates is Paul Ryan. The Ryan budget, which was presented to Congress in 2011 and which Romney originally said he would have signed, calls for a 20 percent cut to discretionary funding. Although the budget doesn’t specify how that decrease will be divvied up among departments, Obama has repeatedly claimed that Romney would cut education spending by a fifth, if not more. The Republicans contend that is not true.


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