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May 24 2005 11:05 AM

Advertising Info

Slate: The Online Magazine for the Smartest Generation

(Continued from Page 2)

"Movies": Film reviews by Dana Stephens.
http://www.slate.com/id/2217854/

"Television": TV reviews by Troy Patterson.
  http://www.slate.com/id/2225615/

"Lifehacking": How to be more productive.
  http://www.slate.com/id/2229193/

The Smartest Generation: A Better Audience
Slate delivers an audience that's more affluent and more educated than other news sites:

Smart  44 percent have a graduate degree
Affluent    37 percent make $100,000+
In-Market 62 percent are 25-54
Connected   72 percent access the Internet at work
Engaged   75 percent visit Slate 4+ times per week*

Buzz Builders and Influentials
Slate
's highly connected audience helps build world of mouth for your product.

Index
Work in Arts/Entertainment/Broadcasting/Publishing475
Publish Blog on Blogging Site Only 367
Blog—Made a Comment/Post  259
Product Reviews (Seek/Post Yesterday)   287
Politics/Current Events (frequent advice)     243 
Sources: @ Plan Fall 2009; *Slate Topline Report 2007

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Innovative Ad Solutions

 Slate's innovative ad solutions are proven winners for a growing list of blue-chip business, consumer, and advocacy advertisers. The Slate Group knows how to use every tool and opportunity of the medium to meet your needs, including custom covers, product placement, mobile, podcasts, custom content, viral videos, widgets, and live events.

Bud. Click for larger view.
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Select list of Slate advertisers

Auto: Acura, Audi, BMW, Cadillac, Ford, Honda, Infiniti, Lexus, Lincoln, Mercedes, Porsche, Toyota
Business/Technology: Adobe, Apple, AT&T, Cisco, Dell, Epson, HP, IBM, Microsoft Bing, Siemens, Sprint, Verizon, Yahoo
Corporate/Advocacy: Alliance for Climate Change, Obama presidential campaign, Toyota Corporate
Entertainment: AMC, HBO, National Geographic, Paramount, Warner Bros., the Weinstein Co.
Financial: Ally, Bank of America, Citibank,  Liberty Mutual, MasterCard, TIAA-Cref, Travelers
Travel: American Airlines, Amtrak, Continental, Delta, Hyatt, Virgin Atlantic
Spirits/Beverages: Budweiser, Finlandia, Jack Daniels, Starbucks

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