Slate: The Online Magazine for the Smartest Generation
"Movies": Film reviews by Dana Stephens.
"Television": TV reviews by Troy Patterson.
"Lifehacking": How to be more productive.
The Smartest Generation: A Better Audience
Slate delivers an audience that's more affluent and more educated than other news sites:
|Smart||44 percent have a graduate degree|
|Affluent||37 percent make $100,000+|
|In-Market||62 percent are 25-54|
|Connected||72 percent access the Internet at work|
|Engaged||75 percent visit Slate 4+ times per week*|
Buzz Builders and Influentials
Slate's highly connected audience helps build world of mouth for your product.
|Work in Arts/Entertainment/Broadcasting/Publishing||475|
|Publish Blog on Blogging Site Only||367|
|Blog—Made a Comment/Post||259|
|Product Reviews (Seek/Post Yesterday)||287|
|Politics/Current Events (frequent advice)||243|
|Sources: @ Plan Fall 2009; *Slate Topline Report 2007|
Innovative Ad Solutions
Slate's innovative ad solutions are proven winners for a growing list of blue-chip business, consumer, and advocacy advertisers. The Slate Group knows how to use every tool and opportunity of the medium to meet your needs, including custom covers, product placement, mobile, podcasts, custom content, viral videos, widgets, and live events.
Select list of Slate advertisers
Auto: Acura, Audi, BMW, Cadillac, Ford, Honda, Infiniti, Lexus, Lincoln, Mercedes, Porsche, Toyota
Business/Technology: Adobe, Apple, AT&T, Cisco, Dell, Epson, HP, IBM, Microsoft Bing, Siemens, Sprint, Verizon, Yahoo
Corporate/Advocacy: Alliance for Climate Change, Obama presidential campaign, Toyota Corporate
Entertainment: AMC, HBO, National Geographic, Paramount, Warner Bros., the Weinstein Co.
Financial: Ally, Bank of America, Citibank, Liberty Mutual, MasterCard, TIAA-Cref, Travelers
Travel: American Airlines, Amtrak, Continental, Delta, Hyatt, Virgin Atlantic
Spirits/Beverages: Budweiser, Finlandia, Jack Daniels, Starbucks