HOME / Art : The big picture. The Helvetica Hegemony How an unassuming font took over the world. By Mia Fineman|Posted Friday, May 25, 2007, at 7:38 AM Tweet Click here to read a slide-show essay about Helvetica and the art of the font. . . . Advertisement . . Tweet MYSLATE Save this story. Follow all Art articles. Follow the Arts section. Follow stories by Mia Fineman. MySlate is a new tool that lets you track your favorite parts of Slate. You can follow authors and sections, track comment threads you're interested in, and more. SLATE'S MOST VIRAL The Never-Before-Seen Memoir of a Guantánamo Detainee Who Said It: Toronto Mayor Rob Ford or Simpsons Mayor Diamond Joe Quimby? Is Wal-Mart in Trouble? Is Amazon to Blame? Mia Fineman is a writer and curator in New York. Click here to load comments.